As a materials company concerned with climate change, Avery Dennison needed a unique approach. I returned to Digital Kitchen, Seattle for this stop-motion series on sustainable production. We aimed for serious, but not dour; fun, but not frivolous; very analogue and very crafty. We used a mix of practical elements, tabletop stop-motion, as well as 2D animation and post production in After Effects.
Avery Dennison
Role: Art & Animation Direction, 2D Animation, Post Production
Crew: Morgan Henry - Photography, Britta Johnson - Stop motion animation, Paul Williamson - Producer